Photo: Savion Washington/Getty Images
Meghan Markle is in a bit of a jam. In February, “Page Six” reported that Netflix, which was an investor in Markle’s As Ever brand (and hosted the show where she promoted her products), was housing enough unsold inventory that the company was “just giving it away to employees.” Then, on Tuesday, Variety published a lengthy report about Meghan and Prince Harry’s struggles to gain a foothold in the entertainment industry, which suggested yet again that Netflix — which reportedly divested from Markle’s company earlier this month — might have a major jam surplus on its hands.
According to sources, after the second season of With Love, Meghan performed poorly last summer, Netflix had more than $10 million worth of unsold As Ever products taking up space in corporate storage. In order to make some room, the streamer reportedly “started giving inventory to employees for free, putting the goods on card tables in various office buildings.” Variety noted that Markle’s tea and baking mixes were taking up shelf space, while “Page Six” claimed the array of goods included “jars of jam, candles, wine and Meghan’s famous flower petal sprinkles.”
Yikes. I doubt that Netflix managed to pawn off all $10 million worth of As Ever inventory onto its staff, so somewhere in Los Angeles there’s probably a closet full of jam that one Cut staffer once described as tasting “good in an unremarkable jam way.” So what should Markle and her maybe-former business partners do with all of that? I have some ideas.
- Do some light rebranding. Slap a new sticker on those jars, call it MrBeast’s Feastable Fruit Frenzy, and watch the money roll in.
- A Guinness World Records attempt. The record for largest jam jar (1,500.5 kilograms) currently belongs to a group of Lebanese farmers that broke the record as a “testament to the indomitable spirit of the Lebanese people.” Markle could probably smash that with her leftovers, which would serve as a testament to the indomitable spirit of the businesswomen of Montecito.
- Meghan’s All-You-Can-Eat Toast Buffet. This is, at the bare minimum, a better idea than Harry’s polo reality show.
If none of those ideas is getting Markle excited, she could always just send any extra product directly to me. As a lover of both jam and marmalade who never got to buy an As Ever fruit spread, I would gladly take a jar that is likely on the verge of expiration. If that can help ease the burden, I’m happy to do my part.
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