Bunnie Xo Memoir Gets Movie Adaptation by ‘Yellowstone’ Producer

101 Studios, the producers of “Landman” and “Yellowstone,” has acquired rights to “Stripped Down: Unfiltered and Unapologetic,” a memoir by Alisa DeFord, known to her fans as Bunnie Xo. The book explores her rags-to-riches journey from a Las Vegas trailer park to podcast stardom and media mogul-hood as the founder of Dumb Blonde Productions. 101 Studios is fast-tracking the project for a movie adaptation under its new first-look deal with Universal Pictures.

“Bunnie Xo’s story is the kind of raw, unfiltered journey that audiences immediately connect with – honest, fearless and ultimately inspiring” said David Glasser, CEO of 101 Studios “At 101 Studios, along with our partners at Universal Pictures, we’re excited to bring Stripped Down to the screen and capture the resilience, humor, and humanity that makes her story so powerful”

The memoir, which was published last month, is currently in its third week on the New York Times Best Sellers List. 101 Studios says the film, like the book, will highlight “the unwavering grit Bunnie carried throughout her life” as well as “her inspirational journey of redemption.” Bunnie Xo hosts the popular podcast “Dumb Blonde,” which attracts over 1 million downloads a month, and is married to rapper, singer and songwriter Jelly Roll.

“Writing this book was one of the most vulnerable things I’ve ever done. I told my story the only way I knew how: raw, real and unapologetic,” Bunnie Xo said. “Seeing it now move from the pages to the big screen is something I never could have imagined. I can’t wait for audiences to experience the chaos, the heartbreak, the humor and the redemption in a way that only film can capture. If this film does anything, I hope it reminds people that your past nor your trauma can ever define you, your comeback does. It’s never too late.”

In addition to “Yellowstone,” 101 Studios has produced “Mob Land,” “Lioness,” and “George and Tammy.” Its upcoming slate includes a series about the murder of JonBenét Ramsey with Melissa McCarthy and Clive Owes, as well as “Marshals” with Luke Grimes and Logan Marshall-Green and “The Madison” with Kurt Russell and Michelle Pfeiffer.

The deal was negotiated by WME, Jill Fritzo PR and Ferrara & Pisarek, PLLC, Leif Cervantes de Reinstein, OMM and Michele Newman from 101 Studios.